Leverage the social media potential!
Are you in B2C business? We can help you to get insights about social media world and connect it with your corporate system. It seems to be interesting and it is in fact.
In easy way you can merge business data with yours customers activity in social media portals. Starting up new project, introducing new product or entering new market? Measure up your customers opinion and assess the sentimentality index.
Did you implement the loyalty program? Extend your activity to social media and allow to gather some premium points and reward the particular behaviors. If you need something more, we can provide dedicated app to redeem collected points. Smart and easy to use.
Smooth integration between internal corporate and external social media resources is feasible and gives measurable effects. It allows to leverage multi-channel marketing advantages and to adjust your business lines to fast paced environment. Joint usage of SAP CRM, social media and mobile technologies gives a capability to build up differential use cases and move to a higher level of complex customer interactions.
On a daily basis we process the data from Facebook via SAP HANA and Business Warehouse to SAP CRM. Sounds as complicated, but it is not in a practice. Simple interfaces and optimized process flow allow to retrieve information quickly and bring them forward through the IT/IS landscape.
Just start building your competetive advantage now. Sourcing, transforming and analyzing the data will enable you to refine future analysis outcomes and make your decisions better. SAP BW, SAP HANA and SAP CRM give you unique opportunity to be a step ahead and always keep your finger on the pulse.
Contact us to learn more about how you could use Social Media and Big Data to leverage your business.
- On 06/11/2014