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SAP CX solutions

Join customer-driven growth revolution

Today’s consumers, who use both online and offline channels, have a broad range of choices on where and how to purchase a product, and the continuous development of online services enables them to compare offers from different providers. Therefore, sales, marketing, and customer service professionals must create a seamless experience across all touchpoints to gain a competitive advantage. Benefit from best-in-class solutions to better understand consumer expectations, proactively respond to their needs and increase conversion rates.

SAP C/4HANA The Customer Experience Suite

Explore SAP Customer Experience products

SAP Sales

SAP Sales Cloud

Lead and sales efficiency management

SAP Marketing

SAP Marketing Cloud

Omnichannel marketing automation

SAP Service

SAP Service Cloud

Customer service management center

SAP S4Hana CRM add-on

SAP S/4HANA CRM add-on

The next-generation SAP CRM system

Provide the best personalized customer experience and create a wow effect!