Digital transformation as an opportunity to build market and technology advantage

Tomasz Radomski, VP Apollogic, Digital Transformation Advisor
- 21th April 2021
- Technologies of tomorrow
- 3 min

Implementing the latest technologies and using the potential of cloud computing not only drives business growth, but also determines the maintenance of sustainable competitive advantage. According to the study „Barriers and Trends. Technological transformation of companies in Poland from the perspective of man, employee and consumer” done by Humanites Institute, 98% of managers confirm that due to digitalization, many processes in the company run automatically and documents and procedures become more accessible. Also, 86% of the surveyed managers and 82% of employees noticed that the effectiveness of work has increased as a result of digitalization.
Need for automation drives digital transformation
The key to the successful implementation of innovative technological solutions is a properly planned strategy, culture reorganization, and informing employees about the purpose of the carried out operations so that they can take full advantage of the capabilities of the deployed tools. Therefore, the process of introducing changes in an enterprise should be considered in both technological and social contexts. It’s important not only due to the need to maintain a competitive advantage but also to maintain continuity of processes.
Apollogic offers assistance in developing a digital transformation scenario and a cloud migration plan to support Polish enterprises in automating key processes and building a culture of innovation.
The role of DIHs in the process of transforming enterprises
Companies wishing to make a product, service or organizational transformation may use the assistance of a specialized consulting center – Digital Innovation Hub, whose aim is, among others, to identify opportunities for optimization or innovation in the way of manufacturing products or providing services. Digital Innovation Hubs are part of the initiative implemented by the Ministry of Development under the project called “Industry 4.0”. As a member of DIH4Future, Apollogic has the expertise and technological resources needed to build partnerships with companies and public sector entities in order to transform their businesses.
Do you want to transform your sales department with mixed reality?
As an experienced technology partner, we offer comprehensive consulting services, including a needs analysis, identifying a company’s potential for introducing digital systems, finding development gaps in the area of organizational culture, advising on selecting a business software provider, and recommending further steps.
We are focusing in particular on the following aspects of cooperation:
✓ Finding sources of savings and generating additional revenue by using AI, IoT & MR technologies,
✓ Analyzing business processes with intelligent analytics to unlock the potential of corporate data,
✓ Supporting organizations in planning an individual path to the cloud.
Digital transformation – opportunity or necessity?
Among the most important reasons for carrying out the company’s digital transformation, the executives mention the need to increase the efficiency of processes and revenues and the urge to optimize costs. According to the respondents surveyed by experts from the Humanites Institute, digitalization is an opportunity to provide more and more modern solutions and to better respond to the customers’ needs by providing excellent service. This shows that it is worth overcoming existing technological and organizational barriers in order to build a culture open to innovations.
Companies that decide not to implement a digital transformation plan must be prepared for the risk of losing competitiveness and previously earned position. Digitalization of business is therefore not only a way to increase profits but also a factor that may decide to stay on the market.
Do you want to analyze your company's business processes?
See also
- On 21/04/2021
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