05 Feb New SAP Emarsys Customer Engagement updates The new SAP Emarsys updates enhance the system's capabilities in terms of communication channels, analytics and reporting, and focus on improving the overall user experience. 3 min
11 Jan SAP Emarsys Account Engagement – a new solution to support B2B marketing See how SAP Account Engagement provides powerful marketing support in the B2B sales process by integrating SAP Emarsys with SAP Sales Cloud. 3 min
13 Apr SAP Emarsys Customer Engagement – 7 frequently asked questions SAP has enhanced its product portfolio with a new solution for marketing specialists. The integrated platform facilitates creating personalized advertising campaigns and building customer experiences across multiple contact channels. Discover the capabilities of SAP Emarsys Customer Engagement. 5 min
07 Apr How to achieve marketing and sales synergy? SAP Emarsys and SAP Sales Cloud integration scenario Every organization has two departments whose coordinated efforts aim to generate leads and achieve the primary goal – increasing company revenue. Sales success, therefore, depends on how effectively salespeople and marketers cooperate. Integrating two tools – SAP Emarsys Customer Engagement and SAP Sales Cloud – can help coordinate sales and marketing activities. 3 min
20 Oct SAP Customer Experience Live 2020 Overview Facing the global crisis, organizations have intensified their activities and taken further steps on the way to digital transformation, adapting their business models to customers' expectations. Proactive communication, flexibility, and timeliness have become key to establishing long-term relationships based on trust. We discussed the art of building unique customer experiences during the virtual SAP Customer Experience Live 2020 conference. 5 min
24 Jul Smart sales through SAP Sales Cloud SAP Sales Cloud provides all relevant context data. This means that you get exactly the information you need at any time, without having to search through files, emails or calendar entries. This tool brings you an overview of prices, product details, offers, sales opportunities, and statuses. You get messages and updates conveniently thanks to the dynamic channel. Just like you're used to in the scope of social media. 3 min
