SAP Customer Data Cloud

Take control over your customers' experience now

Thanks to SAP Customer Data Cloud, you will understand your customers better, know their personal preferences and connect them with your brand.

SAP Customer Data Cloud allows you to:

Build-up customer trust

Unify data into a single profile

Collect and track consent history

Understand better your clients’ behaviors

Collect customer data from various sources

Instantly analyze massive data volumes across various devices and different channels

Check SAP Customer Data Cloud products:

SAP Customer Identity and Access Management

Highest level of customer' data protection

With SAP CIAM you are protecting your customers’ data by making sure, that the information sent by users via the network is always secured. Now you don’t have to create new accounts. You can just simply do this by using secure registration forms or by single sign-on/ logout.

You can also engage your customers across different communication channels – no matter of devices they are using

SAP Enterprise Consent and Preference Management

Contact the one that want to stay in touch

This solution, adjusted to the new European regulations like GDPR, allows your business to follow the current law without any worries. This way you are fully transparent to your customers, and you are giving them control over their personal data so they can view or even delete their information. SAP ECPM helps you to build trust and loyalty among your clients.

SAP Customer Profile

360-degree view on your customer

Enterprises gather clients’ information from the number of sources like newsletters, web, ads, and campaigns. With this tool, you can unify all the data into the single customer profile and collect them to gain complex 360° views.