Why SAP CRM? SAP CRM is one of the key platforms offered by SAP. It is a response to the need of gaining new customers and maintaining and developing relationships with customers already existing in the company databases.
Owing to the technological development, SAP CRM is able to go beyond the regular system for managing customer databases. The access to a range of solutions as part of this platform enables adjusting it to the needs of respective companies and their operations: business processes starting from gaining customers through the fulfilment of an order to the complete post-sale care. The integration of all the processes is a key element by means of which activities will be more efficient, faster and above all cheaper.